By Samantha Melbourne is a lifestyle brand made and designed by women for women. 
It's our goal to empower woman to feel confidently gorgeous with our comfortable and flattering Australian-made products.
We would like to acknowledge the Boonwurrung people, Traditional Custodians of the land on which we work, and pay our respects to their Elders past and present.
We also extend that respect to Aboriginal and Torres Strait Islander peoples.
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Created in 2014 in regional Queensland, we wanted to create a brand that empowered women and helped them feel confident and gorgeous. 
The spirit of By Samantha Melbourne is fun, flirty and confident in her own skin. Unapologeticly a lover of colour and unique patterns, her style is effortless, comfortable, chic and gorgeous.
We are inspired by sirens like Sophia loren, Audrey Hepburn, Grace Kelly and much more.
( You'll find our dresses in your New Idea, Vogue and other fashion magazines) 
( Vogue Australia) 

We are passionate about three things:
1. Easy to wear fashion,
2. Empowerment through design / colour
3. Making our dresses in Australia.

We make our dresses in Melbourne using local machinists supporting Australian manufactures, fabric wholesalers and printers.
We also work with illustrators and local graphic designers to create unique floral prints.
Environmental Responsibly 
We are passionate about creating minimal waste and being as environmentally suitable and responsible.
To achieve this, we manufacture in smaller run sizes and offer pre-orders in each print we produce so that there is low wastage of fabric, energy and other precious resources.