ocean hues


teal sensation


Claire 2.0


a bit retro, a bit groovy, lots of floral


Bold and vibrant, she is the definition of passionate elegance

inspired by the French Riviera


aquamarine blue and sand, the luxurious combination, uplifting and easy to style

retro-inspired beauty


Classic geometric collection with a modern twist

new style

Palazzo Pants

perfect balance of comfort and style

Iconic, timeless appeal, versatility and exclusive prints. We're one of the only brands that let you design your perfect dress, but why should you buy a Samantha wrap dress?

We believe that a By Samantha Melbourne wrap dress is your perfect go-to for work and play.

She's versatile, easy to style and ready to bring a splash of glamour to your day.

You have the power to choose your sleeve, skirt and pattern so have fun, our creations will make you feel comfortable, confident and gorgeous!

What our customers are saying...
I have about 10 of these dresses on constant rotation as they really flatter my curvy plus size figure. I often receive compliments and just had 2 women in the space of 10 mins compliment me on my dress
— Janet
Beautiful cut and very flattering so glad I discovered by Samantha I have 3 wrap skirts and 2 dresses now and love everything
— Melissa
I absolutely love my BSM dresses, received my 4th today and no doubt there will be more! Beautiful prints and fabric, so flattering and such great quality. Samantha provides the best customer service also, such a great local business to support. Thank you
— Kelly
So good I bought a second one!I love this print so much that I wore it to death over a few years (weekly wearing) and just bought a second one! I own more than 20 By Samantha dresses and cannot recommend them highly enough
— Leah
Love it! This is the second dress I have bought from By Samantha Melbourne! The dress is true to size with the most beautiful vibrant colours. I love how you can choose the length and what sleeves you like! I am definitely a fan of this dress and it’s design
— Juanita
Gorgeous, Beautiful, stylish and very flattering. This is my third wrap dress
— Ruth
My first purchase and my first wrap dress. I always thought I was too curvy for a wrap dress but this dress makes me feel like a million dollars. It is slinky and bright and beautiful. I am a shorty so the midi is almost a maxi on me, but it is just the way I like it. This will not be my last By Samantha Melbourne purchase. Fast delivery and I really appreciated the personal note from Sam
— Lyn
This dress takes my breath away for all the right reasons! The fabric is stretchy and soft to the touch, doesn’t drop glittery bits like other metallics, and is absolutely breathtaking to look at … another fabulous BSM creation that I’ll have for years. I’m really looking forward to being comfortable for a change at my next event. Thanks Sammie!
— Kylie