The Women of Strength Campaign is our way of giving back to a community of women who’ve either endured a challenging life experience or event to have come out the other side with her head held high. We’ve asked our audience to nominate a women in their life that needs her experience and story honoured. We’re a fashion business with a big heart and we gift each of our contributors with a dress of their choice as a way of showing solidarity and appreciation. As we share their stories with you, we sincerely hope that you are encouraged by the strength of these women that have endured life’s challenges with guts and grace.
We created this campaign after being inspired by our Founder Samantha's mother, Gail. Many women are faced with tough challenges in life, however, once in a while there are women who face adversity, loss of family members, financial devastation and isolation with a determination to overcome. Gail is one of those women! We doubt that during the hardest times of her life she was thinking of being epic, however, her perseverance and resilience is inspiring and epic to us!
The Women of Strength campaign is not a pity party or intended to bring up old wounds, we understand that some women cold still be experiencing pain and hardship. We wish to be sensitive and understanding to this.
This campaign is one that honours the strength and resilience of women that have rolled up their sleeves and gotten the job done during hard times.
How do I get involved??
Excellent question! We want to honour and spoil women. We also want you to get involved and nominate a women you know that deserves to be honoured and gifted one of our beautiful wrap dresses.
Email us at firstname.lastname@example.org( write 'Nomination for Woman of Strength' in the subject line) with a woman you want to nominate. Please let us know why you love and want to nominate this women and she will go into the monthly draw to be gifted a BYSAMANTHA wrap dress.